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HECF launches new brand

The Fiji Higher Education Commission will now be known as Higher Education Commission, Fiji.

During the rebranding launch Assistant Minister of Education Iliesa Vanawalu pledged his support that HEC is taking steps up with changing global landscape of higher education and that rebranding is a strategic step and the starting point of the rise to a new level, to reshape the higher education sector in alignment of its new strategic plan.

Vanawalu stated that the new brand represents the values of accountability, integrity, respect, and diversity of the education sector and serves as a solid foundation of ongoing success.

“It is crucial for the commission to ensure that the rebrand reflects the needs and interests of the people it serves in Fiji. This means that the commission must stay up to date on current trends and societal economic changes to better understand how the brand can connect with its audience effectively and emotionally.”

“It is encouraging to note that higher education legislation is also currently under review.”

He highlighted that the legal framework should fit the purpose to make rebranding meaningful and effective for the long-term success of the brand.

HEC, Fiji Chair Steve Chand said the new name “Higher Education Commission, Fiji, is the correct and legal name of the organization in the Higher Education Act 2008.

“This rebranding is one of the KPIs that was given to us, and I am pleased to say that we have achieved it within three months of our appointment.”

“The new logo is a symbol of our commitment to excellence in providing quality services to all our stakeholders and the motivation for creativity, challenge, and innovation.”

“The new brand reflects our new strategic plan which focuses on developing an innovative, relevant, resilient, sustainable, and engaging higher education commission.”

“Our new brand is designed to strengthen the relationship with our stakeholders.”

The new logo launched has been thoroughly researched and designed by professionals, and the slogan “pioneering your future” captures the heart of the brand. 

The slogan will build the brand identity and increase brand recognition.

Commission members with the Assistant Minister for Education, Hon Iliesa Vanawalu, during the Rebranding launch